THE LUVEX MODEL

How LUVEX makes money — and stays neutral while doing it.

Vendor-neutrality is not a marketing claim. It is a code-architecture decision, a contract clause, and a public commitment on this page. Here is exactly how the business model works — for customers, for manufacturers, for anyone watching.

311 manufacturers listed (free) 7 paying partners 0% commission on sales

INDEPENDENCE

Why neutrality matters — and how we enforce it

01

The directory is free. Forever.

Every UV manufacturer we can identify is listed on /manufacturers — whether they pay us or not, whether they know we exist or not. We curate, geocode, and verify entries ourselves. Listing is not a commercial product.

02

Directory sort is quality-only.

When you filter and sort manufacturers, the order is determined by data quality (verified specs, completeness, profile depth) — never by payment. The code-path for directory-sorting has explicit "never reference payment data" enforcement.

03

Engineer's choice stays open.

In our Simulex engineering tool, manufacturer-listed lamps are a curated selection. The engineer can always enter custom lamp specs manually — paid visibility never blocks alternatives.

04

Review-quality is identical for all.

LUVEX expert review of submitted lamps (datasheet, measurement report, permission) uses the same quality bar for free-tier and paid-tier manufacturers. Subscription buys visibility, never faster or laxer review.

THE MODEL

Three layers, separate concerns, transparent pricing

Layer 0

Directory (Free, vendor-neutral)

The reachability layer. Every UV manufacturer worldwide, listed by LUVEX without permission required. Sorted by data quality.

  • Public manufacturer profile (/manufacturers/[slug])
  • Direct contact via email-forward
  • Forum participation
  • RFQ eligibility (forum-reply on public RFQ threads)

Revenue: €0. By design.

Layer 1

Partner Membership (Tiered subscription)

The active platform layer. Manufacturers who want to actively sell, receive structured inquiries, and edit their own data subscribe here.

  • Marketplace listings with prices (T1 paid only)
  • Shop / storefront on luvex.tech (T1 paid only)
  • Structured lead inbox + analytics (T1 + T3 free)
  • RFQ push + structured applications (T1 + T3 free)
  • Self-service profile + product editor (T1 + T3 free)

Revenue: €99/month (T1 UV + measurement-device manufacturers) — €990/year with -17% yearly discount. T3 (service / integrator) free.

Layer 1a

Per-Item App-Slot (Per-lamp visibility)

Activation of one specific lamp / substrate / measurement device for visibility in the engineering tools (Simulex, T2C, T3). Reviewed by LUVEX expert per application family.

  • Visible in Simulex catalogue (after review-approval per app)
  • Visible in T2C measurement-device library
  • Visible in T3 substrate library
  • Activatable / cancellable from dashboard, billed proportionally

Revenue: €49/item/month — first slot is included free in Basic Partner subscription.

PRICING RATIONALE

Why we priced it this way

Why subscription, not commission?

Commission requires perfect attribution. In B2B-high-priced UV equipment markets that attribution is permanently contested. Alibaba — the largest B2B marketplace on earth — went subscription-first (Gold Supplier). We follow the same logic. We earn from tools you measurably use, not from deals we cannot reliably track.

Why tiered pricing?

Because the engineering-tool integration value differs. A UV lamp in Simulex is a primary engineer-decision item (T1 = €99/month). A service provider in our project-group search is supportive (T3 = free). Substrate manufacturers sit in between, and we deliberately defer that pricing until our app-integration for substrates is clear. Honest tiering beats one-size-fits-all.

Why per-item app-slots?

Because manufacturer-portfolio size varies massively. A boutique UV builder with 1 lamp should not pay the same engineering-tool fee as Heraeus with 50 lamps. Per-item slots (€49/month each) scale fairly with what each manufacturer actually publishes. First slot is included free — so the entry cost is just the basic membership.

Why no enterprise discount?

Because that would re-introduce the politics we are trying to avoid. A large manufacturer pays the basic membership plus the same per-slot rate for each extra lamp — still cheap versus their lead-value, fair versus smaller manufacturers paying for a single slot. Same per-item math for everyone — no back-room deals.

WHAT WE DO NOT DO

Boundaries we honour

  • We do not charge for listing in our directory. Ever.
  • We do not sort the directory by payment. Quality-data only.
  • We do not take a commission on your sales.
  • We do not host your checkout — you stay the seller, we are a discovery layer.
  • We do not lock free-tier manufacturers out of customer inquiries.
  • We do not accelerate review for paying partners. Same quality bar for all.
  • We do not sell customer data. Customer inquiries route to one chosen manufacturer.
  • We do not run hidden ad placements. Sponsored positions, if ever introduced, would be labelled.
WHAT WE DO

What you actually pay for

  • Curated, engineering-validated lamp catalogue for the Simulex tool — buyers find your lamp where they are simulating their actual application.
  • Structured customer inquiries arriving in a real dashboard inbox with analytics — not just an email.
  • A storefront page on luvex.tech with your branding, prices, and datasheet links — customers compare side-by-side.
  • Self-service editing for profile and products — you control your data, no editorial gatekeeping.
  • Expert review of submitted lamps for technical fit per application family — independent assessment.
THE HARD QUESTIONS

Questions we expect

  • By separating layers. The directory (/manufacturers) lists every UV manufacturer worldwide, paid or unpaid, sorted by data quality only — never by payment. Marketplace + engineering-tool visibility are explicitly Partner-tier features. So payment buys nothing on the trust-layer, only on the commerce-layer. We make this physical: the code-paths for directory-sorting and partner-subscriptions never touch each other.